Strength & Fitness are the new black. Dance for longer, feel stronger, healthier, brighter and less stressed. Plan to make 2016 the most balanced you’ve ever been.
Bodies are back. You can’t buy the new status symbol – you have to sweat for it.
Over half a million women have taken up a sport since London 2012. Everyone wants Michelle Obama’s toned arms, and celebrities too have seen a shift in shape from 0 size waifs – the Olsen twins, Nicole Richie, Rachel Zoe – to a more wholesome ideal – Emily Blunt, Scarlett Johansson, Jennifer Lawrence.
Training is more sophisticated, more emotionally intelligent. A new form of physicality, less about counting calories and ripped bods, more about inner strength.
Fitness is far more social now too, leaning towards meaningful connections and shared goals. Why not try out the hugely popular local Park Runs? Everyone is welcome- Banstead Woods 5km run every Saturday 9am and it’s free, just be sure to register first.
Clients get more excited being able to power through push ups than losing 2kg.
New research from Fitbit corroborates this; it found that 46% of people in Britain now consider their personal feelgood factor more important than looking good 23%.
If, at this point, you’re feeling more guilt than satisfaction, take comfort. According to the Women’s Sport and Fitness Foundation, only half of women (51%) achieve the government guidelines of two and a half hours of physical activity a week, and that’s including walking, gardening and dancing (the figure was 61% for men).
If you come under the category of “I hate the gym, it’s not going to work” then use a trainer. Two weeks into your initial six-week fitness programme you will have connected with your trainer and enjoy being a “complete convert”.
Make the choice to enjoy good health, take the first step towards a serious get-fit campaign and become a body-positive role model.